I have always been an entrepreneur.
I love business and thinking up new ways to start companies or grow and expand existing ones. I enjoy finding underserved niches and seeing if they can be developed into money-making businesses that can help people.
In high school in the 80s, I started my first two businesses: a gymnastics coaching business for a local high school in New Orleans and also as a dealer for Universal Gym Equipment, installing and maintaining gym equipment in the Louisiana – Mississippi area.
Over my 30+ year entrepreneurial career, I have worked in the financial industry, the circus (yes, really), owned companies in the entertainment industry, the hospitality industry, real estate, software, e-commerce, oil and gas, and blockchain-related companies. Some have been very successful (I built and operated an 8-figure revenue company), and some have crashed and burned.
Learning About Levered Income
The idea behind this blog originated from one of my first loves… teaching. Over my entertainment career, I have coached thousands of gymnasts, acrobats, actors, and performers. When teaching an acrobat to perform a new skill, there is a basic technique that the coach starts with to complete the skill that is then applied and altered based on that specific acrobat.
A great coach can look at the performer’s body structure, physical condition, and mental condition and tailor the technique to achieve the desired result. The same can be said for actors and even applied to starting a business. Successful businesses are created to fill a need first, then you take tools and techniques and tailor them to make that business successful.
Every successful business person has their own war stories about the trials and tribulations on their road to success. I can say that everyone’s path is different, and millions of different variables had to come together in the right way to “make it.”
This blog (like any other blog) is an opinion about what works and what doesn’t. There is no “hard and fast” right and wrong (I am probably the furthest thing from a professional manager you can get). I can say that business opportunities that have been successful for me have spawned from ideas that initially seemed like a disaster.
Looking back on what worked for me, I realized that in every profitable business, I employed different “levers” to amplify the impact of the actual work performed (whether it was my work or that of my employees). I embraced technology to amplify individual performance and found that spending on technology and process creation paid off hugely in the long run.
Strategy vs. Tactics
I firmly believe in embracing a strategic mindset versus having a short-term tactical approach. This led to the realization that the ability to find and create “income levers” was more important than the money itself. Imagine creating cash flow and more income when you need it.
This isn’t a “get rich quick” blog. If there were such a thing, I would have done it long ago. This blog is about understanding yourself and preparing for the constantly changing business landscape to come out on top. It is focused on the business of YOU.
If I can help one person reach their goals, this blog is worth it (I hope I can help many more and learn from you as well!). I hope you enjoy the blog, and looking forward to hearing from you.
Levered Income